Project 28 Shingle Craftsman Cottage

Project Overview

3 renders. London, UK. A luxury home project called Project 28 Shingle Craftsman Cottage that the luxury home designer needed visualized before ground broke. That was the starting point.

Front elevation at dusk of a two-story shingle-clad home with stone base, covered porch, steep gable roofs, and lush greenery.

The Challenge

Lighting was the quiet challenge here. The luxury home designer wanted Daylight, Dusk / Twilight conditions, and getting those to look natural — not staged, not oversaturated — is where a lot of archviz falls flat.

One of the trickier aspects was environmental context. A building doesn’t exist in a vacuum, and placing this luxury home design convincingly into its London, UK surroundings required careful attention to vegetation, street furniture, lighting conditions, and neighbouring structures.

Our Approach

Post-production was restrained. We adjusted contrast, corrected any colour casts, and added subtle atmospheric effects — but the goal was always to enhance what was already there, not to paper over problems in the base render.

We leaned on physically-based rendering throughout. Every material — glass, stone, metal, timber — was defined by real-world optical properties. That’s what makes the difference between a render that looks ‘nice’ and one that looks true.

Lighting development ran parallel to the modelling. We tested multiple Daylight, Dusk / Twilight setups early — before the geometry was even finished — so we could lock in the mood and atmosphere without burning production time later.

The Result

Production closed within 2-3 weeks. The hero image is now the signature visual for Project 28 Shingle Craftsman Cottage, and the supporting gallery views have been deployed across the luxury home designer’s marketing channels.

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