Coastal Three Story Balcony Home

Project Overview

This luxury home project in Victoria, BC arrived with ambition. Coastal Three Story Balcony Home needed 2 photorealistic visualizations covering everything from hero marketing shots to detailed design-review angles.

3D render of three-story gray coastal home with wraparound balconies, dormers, warm interior glow, palm trees, carport.

The Challenge

The project site has strong character — mature trees, sloping terrain, established neighbours. Ignoring that context would have produced renders that felt disconnected from reality. We had to model the environment as carefully as the building itself.

One of the trickier aspects was environmental context. A building doesn’t exist in a vacuum, and placing this luxury home design convincingly into its Victoria, BC surroundings required careful attention to vegetation, street furniture, lighting conditions, and neighbouring structures.

Our Approach

We leaned on physically-based rendering throughout. Every material — glass, stone, metal, timber — was defined by real-world optical properties. That’s what makes the difference between a render that looks ‘nice’ and one that looks true.

The modelling phase was methodical. We built the geometry from the architectural plans, cross-referencing elevations and sections to catch anything that might read differently in three dimensions than it does on paper.

Feedback cycles were structured. We presented renders in context — placed into the marketing layout or presentation deck — so the real estate developer could evaluate them as their audience would see them, not as isolated files on a white background.

The Result

We wrapped production within 1-2 weeks, delivering 2 final renders optimised for both digital and print. The hero shot leads the project’s marketing, and the gallery views round out the full story.

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