Project Cam Community Complex

Project Overview

The scope for Project Cam Community Complex was substantial — 2 perspective views for a institutional project that the school district was preparing to take public. Every image had a purpose, from investor decks to the project website.

Two-building institutional complex with beige stucco and dark accent cladding, covered drop-off canopy with wood beams, three-story block on right with terracotta-colored upper facade.

The Challenge

The design language was distinctive — a mix of forms and materials that doesn’t photograph itself. Translating that into a render that feels lived-in rather than clinical took several rounds of material and lighting refinement.

Each viewpoint served a different audience. The hero shot needed marketing punch. The detail views needed technical precision. The aerial needed context. Making all of them feel cohesive while serving different purposes was the real puzzle.

Our Approach

Post-production was restrained. We adjusted contrast, corrected any colour casts, and added subtle atmospheric effects — but the goal was always to enhance what was already there, not to paper over problems in the base render.

Lighting development ran parallel to the modelling. We tested multiple Daylight setups early — before the geometry was even finished — so we could lock in the mood and atmosphere without burning production time later.

We started where we always start: with the drawings. Every wall thickness, every material notation, every site boundary got translated into the 3D model before we touched a single texture or light.

The Result

The full set of 2 renders was delivered within 2-3 weeks. Hero images went out first for early marketing, with the complete gallery following shortly after for the project website and brochure.

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