Project 106 Community Building

Project Overview

For the architecture firm behind Project 106 Community Building, visualization wasn’t a nice-to-have — it was the centrepiece of their go-to-market strategy. We produced 2 images to match that ambition.

Small-scale contemporary building with dark stucco panels, exposed wood beam pergola, stone base accents.

The Challenge

One of the trickier aspects was environmental context. A building doesn’t exist in a vacuum, and placing this institutional design convincingly into its Chicago, IL surroundings required careful attention to vegetation, street furniture, lighting conditions, and neighbouring structures.

Getting the materials right was non-negotiable. The architecture firm had specific finishes in mind, and anything that read as ‘generic CG’ would undermine the credibility of the entire package.

Our Approach

The rendering pipeline was set up to handle 2 outputs efficiently. Shared lighting rigs, consistent material libraries, and a standardised colour pipeline meant every image maintained the same visual standard.

Camera positions were planned, not improvised. We mapped out eye-level angles based on the project’s strongest design moments, then refined framing through a series of grey-shaded test renders before committing to final production.

We shared work-in-progress renders with the architecture firm at two key milestones: after initial composition lock and after material refinement. Both rounds stayed tight — targeted feedback, fast turnarounds.

The Result

The full set of 2 renders was delivered within 2-3 weeks. Hero images went out first for early marketing, with the complete gallery following shortly after for the project website and brochure.

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