Rg Garden Apartment Community
Traditional Residential Community Visualization
Aerial drone render of the central cluster of the RG apartment community featuring a three-story stucco apartment building with arched balcony openings and warm wood accents, flanked by two-story pitched-roof buildings, shared parking court, street lamps, and surrounding trees.
Project Overview
The real estate developer came to us mid-design with Rg Garden Apartment Community, a master plan project in Jackson Hole, WY. They needed 7 images that could work for client presentations now and marketing materials later.
Aerial drone render of the central cluster of the RG apartment community featuring a three-story stucco apartment building with arched balcony openings and warm wood accents, flanked by two-story pitched-roof buildings, shared parking court, street lamps, and surrounding trees.
The Challenge
Lighting was the quiet challenge here. The real estate developer wanted Daylight, Dusk / Twilight, Overcast / Soft Light conditions, and getting those to look natural — not staged, not oversaturated — is where a lot of archviz falls flat.
Balancing aesthetics with accuracy is always the tension in this work. The real estate developer wanted images that looked aspirational — but the architects needed every proportion, setback, and material call to be precisely as drawn.
At 7 deliverables, there’s a real risk of redundancy — views that look too similar or don’t add new information. We planned the camera positions deliberately so every image earned its place in the set.
Our Approach
Landscape and entourage came last but mattered enormously. Trees, people, vehicles, sky — these contextual elements are what make a render feel like a photograph instead of a diagram.
We started where we always start: with the drawings. Every wall thickness, every material notation, every site boundary got translated into the 3D model before we touched a single texture or light.
Post-production was restrained. We adjusted contrast, corrected any colour casts, and added subtle atmospheric effects — but the goal was always to enhance what was already there, not to paper over problems in the base render.
The rendering pipeline was set up to handle 7 outputs efficiently. Shared lighting rigs, consistent material libraries, and a standardised colour pipeline meant every image maintained the same visual standard.
Camera positions were planned, not improvised. We mapped out aerial, drone, birds-eye angles based on the project’s strongest design moments, then refined framing through a series of grey-shaded test renders before committing to final production.
The Result
All 7 images were delivered on schedule within 3-4 weeks. The real estate developer has used the package across their website, printed materials, and investor presentations.
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